OUR STORY

THISISFORU is a home lifestyle aesthetics brand under Hong Kong Satu Holdings Limited (HK.8392). It is characterized by naturalism, unique personality, and artistic expression, and is committed to creating a comfortable, enjoyable, and relaxing living experience for consumers through high-quality products and services.

The company is headquartered in Hong Kong and has partnerships with Fortune 500 companies and many well-known international brands. To meet the personalized needs of customers worldwide, lead industry trends, and provide high-quality products, it has established product research & development centers, specialized ceramic and glass production factories in both Hong Kong and mainland China. It also has deep cooperative relationships with several internationally renowned natural fragrance companies, spanning France, Italy, New Zealand, and the United States. The team operates with a global perspective on fragrance blending to meet creative demands.

OUR STORY

WHAT
WE DO

The main focus is on simplicity, modernity, and practicality, aiming to provide consumers with a high-quality, comfortable, and relaxing experience. Regard fragrance as an art form and pursue the aesthetic and artistic value of products. "Making consumers feel quality and valuable." The brand can present international, high-quality, minimalist, modern products that contain emotional value and enhance the quality of life.

Collaborating with multiple internationally renowned fragrance companies, we aim to create the scent that not only bring pleasure to the mind and body but also possess certain functional properties.

OUR
PERFUMER

Gaël Degout, who lives in Grasse in the south of France, is a passionate perfumer who loves nature. He can even identify over 3,000 different fragrances without using any instruments, earning the nickname "the keen nose". With his talent and passion, he incorporates the beauty and essence of the natural environment of the Alps into his perfumery creations. Each fragrance has its own unique soul, yet harmonizes with the natural world, creating a comfortable, natural, and serene atmosphere.

Gaël Degout: "I love nature and strive to incorporate its beauty and essence into my perfumery creations. Through scent, I aim to provide people with relaxation and pleasure, allowing them to reconnect with nature amidst their busy lives."

OUR PERFUMER

OUR PERFUMER
OUR PERFUMER

TECHIQUE

The technology of AromaGuard

AromaGuard is different from regular fragrances that simply suppress or mask unpleasant odors. It works by altering the odor itself, thereby changing the perception of the scent by the brain through the olfactory receptors in the nose. By neutralizing the active odor molecules and replacing them with pleasant fragrances, these malodors are transformed into pleasant ones. It can reduce the perception of odors in a space by 70%. This principle is similar to mixing colors, where combining two different colors creates a new color. Currently, the AromaGuard technology primarily targets the following areas: tobacco smoking odor, bathroom/toilet odors, and musty odors.

The technology of InsectaGuard

InsectaGuard incorporates natural active ingredients that effectively repel insects without compromising the overall fragrance. It is effective against various insects including mosquitoes, midges, sandflies, ticks, and blackflies.